If you have a website, or maybe you’re running some other kind of business on the web, you’re going to want traffic that’s actually searching for what you’re offering. To go about this, you must get your site ranked high in the search engines. When SEO is done correctly, you get that targeted traffic and they’ll also typically buy, too. On the other hand, if you’re new to the SEO game, it’s important that you learn a few blunders to stay away so that you don’t harm your chances for success.
Your aim is to get liked by the search engines, not get banned. This is why it’s essential that you pay attention to what you can’t do if you hope to be successful. You’re about to learn about a few mistakes people make with search engines that hurt their chances of getting good traffic to their websites.
Expecting Instant Results
Expecting instant results with SEO will lead you to making a lot of unnecessary mistakes. Patience is probably the ingredient for SEO success. You need to be patient if you want to see good, long term results. Everybody wants to be on the first page for a commercial keyword that is in demand. You must be committed to the basics, which many people choose to ignore; link building, adding unique content to your site on a regular basis, and doing onsite SEO.
Internal linking is the ext big problem. It’s difficult to control how other sites link to you, but you have total control when it comes to linking your internal pages. It is even common for internet marketers to overlook internal linking and focus more on sending the visitor off someplace else. But when you put everything in place, you’ll see great results. A good internal linking strategy can get all of the new pages you add to your site to rank fast. Look at Wikipedia; even though it has a lot of external links, it has smartly inter-linked all the articles, which obviously gives the site the link juice it needs.
Not Following the Best Practices
A really big mistake that’s sometimes made is not paying attention to the rules of search engines. This is why it’s necessary to memorize those guide lines so that you can avoid any mistakes that will get you banned from the searches. The search engines are always changing their guidelines so make sure you check out the updates as often as you can so you can stay in their good graces. A good example of this is Google as they alter their algorithm all the time, and that’s why it’s important to be familiar with those changes so that you can rank as high as possible.
Just stay away from too much flashiness on your page and use ALT tags on your images whenever you can. If you can stay away from these success killing blunders, you’ll score higher and you’ll even avoid every seeing a ban from the searches.